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Health Handouts : Employee Wellness Program: Obtaining Senior Management Support

Support from management is important to building a efficacious wellness program! Visible management support is one of the most vital factors in the success of a workplace Corporate Wellness Program. Upper Management executives are responsible for making sure that the employer meets its objectives. They can offer additional assistance by supporting you to link your Corporate Wellness Program objectives to employer outcomes, thereby positioning Corporate Wellness Program as a fundamental part of the employer.

It is valuable to establish support and excitement for the program from all levels of the organization including upper management, mid-level management, and grass-root staff members.

The challenge for any Corporate Wellness Program coordinator is convincing senior staff about the potential value of Corporate Wellness Program to the corporation and conceptualizing how Corporate Wellness Program drives can effect the corporation in a meaningful manner. The American Journal of Health Promotion is a great resource to assist you with obtaining convincing information on the advantages of a Corporate Wellness Program.

Corporate Wellness Program backing from management can come in a myriad of different ways:

• Involvement in the wellness program planning process
• Distribution of funding for the wellness program
• Support for time given to the wellness program
• Participation in wellness activities
• Administration by management, such as the distribution of a letter of reinforcement for the program.
• Flexibility of employee schedules to accommodate wellness activities

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